Featuring 693 phase AF points with up to 10fps1 continuous shooting 4K2 HDR3 video and the longest4 battery life of any mirrorless camera to date – the a7 III has everything you need (shown here with the Sony SEL2870 lens).

• In continuous 'Hi+' mode. Max. fps depends on camera settings. UHS-II compatible SDXC memory card required.
• Class 10 or higher SDHC/SDXC card required for XAVC S movie recording, UHS speed class 3 or higher for 100 Mbps recording.
• Connect to an HDR (HLG) compatible Sony TV via a USB cable to view HDR (HLG) movies.
• Among non-reflex interchangeable lens digital camera equipped with auto focus function as of February 2018, based on Sony research.
• Some distortion may occur with fast-moving subjects.
• CIPA standards. Pitch/yaw shake only. Planar T FE 50mm F1.4 ZA lens. Long exposure NR off.
• SSM or SAM lenses only.

Evolutionary leap in image processing power: The a7 III features a front-end LSI that effectively doubles the readout speed of the image sensor, as well as an updated BIONZ X processing-engine that boosts processing speed by approximately 1.8 times compared to the a7 II.

These powerful components work together to allow the camera to shoot at faster speeds while also enabling its impressive ISO range of 100 - 51200 (expandable to ISO 50 – 204800 for still images and massive 15-stop dynamic range at low sensitivity settings. This ensures outstanding overall performance at all settings and in all shooting conditions.

Up to 10fps with Silent5 or Mechanical Shutter: The a7 III is equipped with a refined image processing system that allows it to capture full 24.2MP images at up to 10 fps with continuous and accurate AF/AE (autofocus and auto exposure) tracking for up to 177 Standard JPEG images, 89 compressed RAW images or 40 uncompressed RAW images.

This high speed 10 fps mode is available with either a mechanical shutter or an electronic shutter for completely silent5 shooting. The a7 III can also shoot continuously at up to 8 fps in live view mode with minimal lag in the viewfinder or LCD screen.

These high speed options ensure that fast moving subjects can be captured with extreme accuracy and incredible image detail. 5-step6, 5-axis in-body image stabilization :- The 5-axis in-body SteadyShot image stabilization system has been fine-tuned to support high-resolution shooting capacity, resulting in an image stabilization system at 5-step6 shutter speed advantage. Camera shake is effectively compensated on 5 axes: pitch and yaw that have the largest overall impact on image quality; X and Y shift that is most apparent at high magnification, and roll that can ruin night shots and movies. Stabilization is applied to the live-view image, making it easier to frame fast-moving subjects.

Effective stabilization is provided for movies as well as stills, and for A-mount lenses7 attached via a mount adapter.

Secure and versatile dual SD media slots: Two SD media card slots are provided for still and movie storage (one slot for SD cards or Memory Stick) with the lower card slot being UHS-II compatible for fast write speed. Still or movie data can be simultaneously recorded to both cards for backup, or RAW images can be recorded to one card while JPEG images are recorded to the other. It is also possible to record stills and movies to different cards. Relay recording automatically switches to the second card when the first card is full. Data can be copied between cards while in the camera, for convenient back-up. Sony SF-G series UHS-II SD cards are ideal for situations where maximum transfer speed is required.

The detail of 4K, the beauty of HDR: 4K HDR (High Dynamic Range) astonishes viewers with visual depth and impact that are less like conventional movies and television – and more like real life. With the ability to reproduce images from deep shadows to piercing highlights, 4K High Dynamic Range (HDR) is astonishing. With Instant HDR, the a7 III empowers you to capture High Dynamic Range without complex post production. Hybrid Log-Gamma (HLG) recording captures HDR, yet plays back beautifully on both HDR and conventional televisions. For added versatility, the camera also provides S-Log encoding.

Both compressed and uncompressed 14-bit RAW4 format are supported. The 14-bit digital signal from the image sensor’s analog to digital (AD) converter is processed in 16-bit form by the front-end LSI and BIONZ X image processor before being output as 14-bit RAW data. The result is smoother, more natural gradations that contribute to higher overall image quality.

Shipping & Return
Shipping Charges Extra on Actual.

Return Policy:
This item is eligible for free replacement, within 7 days of delivery, in an unlikely event of damaged, defective or different item delivered to you. Please keep the item in its original condition, with brand outer box, user manual, warranty cards, and original accessories in manufacturer packaging for a successful return pick-up. We may contact you to ascertain the damage or defect in the product prior to issuing replacement.